Malla
Post Growth Project
The Challenge: To find a solution to where the absence of coal is no longer a concern.
Team: James Hardwick, Konrad Bukowksi, Henry Rundle and Perry Wright
Brand Purpose
We are a regenerative energy brand - enabling to be energy self sufficient; creating and using only the energy they generate.
By empowering people to partake in their own cities energy generation, it helps build a communal pride, that ultimately leads to flourishing relationships, and better communication around conscious energy choices.
Our Mission
Why - Foster a community-wide reflection on energy consumption, empowering individuals to the creation of communal energy creation.
How - Through the individual participation of shared community facilities and activities, that we use on a daily basis.
What - Communal energy harnessing facilities, socially and geographically accessible facilities.
Our Target Community
Young adults (18-26)
Groups established in larger cities, such as London or Manchester
Daily Commuters, such as students or workers
Brand Identity
Brand Experience
Our brand experience is a kinetic relay in the summer.
We bring the community together through the use of kinetic batons to create energy.
This is to help raise awareness about the difficulties of energy generation.
Why Pressio
Pressio ensures their products are:
• Recycled
• Recyclable
• Biodegradable
• Chemical Free
They have never made a product that isn't sustainable.
Their products are high quality and high performance.
